Last year, Google reported a 48 percent increase in CO₂ emissions, reaching 14.3 million tons. The surge was attributed to the growing demand for artificial intelligence, which requires energy-intensive data centers. Competitors like Amazon and Microsoft are also grappling with similar issues as they integrate AI into their products.
As Google continues to expand its AI capabilities, reducing emissions becomes a challenge due to the higher energy demands of AI calculations and the resulting greenhouse gas emissions. Despite these challenges, the company has committed to achieving net zero emissions by 2030. They plan to halve their greenhouse gas emissions compared to a 2019 baseline, with the remaining emissions being offset through investments in carbon removal solutions.
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Overall, it is important for businesses across industries to consider their environmental impact and take steps towards reducing emissions wherever possible. By doing so, we can create a more sustainable future for all stakeholders involved.